Walking through the giant Virgin Mega-store on 14th St and Broadway in Manhattan today, I couldn’t help but feel sad about the rapid demise of the record industry. Unlike Walmart, which sells music essentially as a loss-leader and stocks only a very limited “hot” list, the Virgin Mega-stores, much like now-defunct Tower Records before them, stocked deep catalog with thousands of titles available in the store..
But now Virgin is closing this store as well as their flagship store in Times Square. Everything is on sale at 20% off yet I couldn’t buy anything. I don’t know if I just couldn’t get interested in music in the climate of the store or if I just became distracted. For me a trip to the record store was an experience akin to how some people experience going to church. I feel bad for music-loving kids that won’t know the experience of browsing a record store.
There is a lot of debate about what happened to the music industry. It seems pretty clear to me that file-sharing, which essentially devalued the recording into a “free” giveaway, killed the industry.
I know some would say good riddance – that labels are now justly paying for their gouging of consumers with over-priced CDs. Though I think there is some truth in this, I think the reaction, file-sharing on p2p networks, which essentially allows one to steal the product, is just as bad.
When I read posts by folks who favor or partake in file-sharing, their language often has a revolutionary tone - ”down with the oppressive corporations” – being the main rallying cry. It’s a convenient rationalization that covers the truth of what file-sharing really is.
Chris Purifoy of restoringmusic.com has posted a great article titled Defining the Music Industry Crisis that seeks to outline the problems facing the music industry and suggests some possible paths to restoring an equillibrium between the consumer’s rightful need for fair pricing and artists/labels need to work in a viable, healthy and yes, profit-making industry. Music will be better for it.
More on this subject? Read Chris Castle’s great blog Music, Technology, Policy.